Tuesday, September 13, 2011

London Fashion Week, again

It's now 4 days till the next MALAM collection presentation... Will take place on Sept 16th at 7:30pm in luxurious Charing Cross Hotel in London ...


So exciting to be preparing another Fashion Week :) I'll be showing additional designs to the "Lost Dolls" permanent collection. The overall theme will be something like, "romantic meets industrial" ...

The designs are mostly finished, the 3 last days will be spent on details, finishings, etc... We did an outfit trial yesterday in the night, to match the clothing with the fabulous shoes provided by Portuguese brand EJECT. I just can't describe just how stylish and comfortable (!!) they are!




Everything else seems to be more or less ready ;) I got the catwalk music from Niflheim Seele , hair accessories from Hélène Delacour...
Along with lovely models selected by La Geneve .
Guess I should go back to work now, lots left to do! Pictures very soon... !

P.S By the way, any press or buyer wishing to attend should contact joy@lagenevenorth.co.uk .

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